Senior Direct Marketing Officer (Individual Giving)

Senior Direct Marketing Officer (Individual Giving)
Permanent
35 hours per week
£31,800 - £35,600
London

Want to work for a charity that’s helping transform communities so that all young people can truly belong, contribute and thrive?

The postholder will devise and manage key areas of this well-known youth charities direct marketing programme, working collaboratively and in line with business objectives. To ensure that fundraising targets are met and that fundraising materials reflect accurately their mission and values and meet industry and compliance guidelines. Working with the Direct Marketing team towards changing the Direct Marketing offering to reflect not only the charities new brand and focus and changing demographics. Reporting to the Senior Fundraising Manager, the role has day to day responsibility for all areas of the warm Direct Marketing Programme and making planning recommendations.

• Experience of managing direct marketing campaigns, across a range of media.
• Ability to critically evaluate creative work and copy in order to produce effective direct marketing communications.
• Understanding of database marketing practices, such as data extracts, segmentation, mailing files and reports.
• Experience in digital marketing and appeals.
• Ability to analyse campaign results and draw conclusions for future work.
• Working knowledge of the GDPR and Gift Aid legislation.

Is this you? Apply now!